Digital PR is the use of internet tools such as social media, blogs, forums and news sites for public relations. In addition to connecting with the target audience, digital PR consists of sharing information on the brand, announcing the latest news about the brand and enabling the audience to follow these news, reaching large audiences in a short time, measuring positive and negative reactions to brand communication, encouraging word-of-mouth communication and other online activities.
Digital PR helps companies to better communicate with their target audience; it carries the achievements of non-traditional PR methods into the digital environment. Digital PR allows companies to strengthen their online reputation, to control the online perception and to develop positive opinions about the company.
CC Media House’s digital PR services will manage your company’s online presence and support all your online activities.